premium Internet services to the gay and lesbian community. Our web site was launched in 1999,
and focus on six main content areas; News, Shopping, Travel,
Arts/Entertainment, Wellness/Health, and Community services. The BGay.com online community now reaches more than 300,000 gay and
lesbian consumers every month, more than the circulation of
the largest gay/lesbian magazines in the US combined.
BGay.com provides our
advertising partners with better access to the estimated $458 billion
gay and lesbian market than any other media channel. This market has
until recently been neglected by
most major advertisers, and Bgay.com provides cutting edge advertising solutions that strengthens our position as
a leader within our market segment.
We want to be the preferred online community for gays and lesbians in
the world. We will provide our visitors with the best available
solutions for communicating with us, with each other, and with our
advertising partners. We believe our customers deserve a first class
Internet experience, and that they deserve access to premium content
that are useful and meaningful to them.
- Monthly Unique Visitors
- Monthly Page Views
- Age Range: 29% 18-24, 37% 25-34, 19% 35-49
- Income: 42% $60K+
- Gender: 85% Male/ 15% Female
- Geographic: 87% US
We offer a wide variety of
services to our visitors, and also a wide selection of advertising solutions
for companies that want to target this exciting market. E-mail marketing campaigns, Banners, Contests, Sweepstakes, Direct marketing campaigns, Content integration, Channel sponsorships, and a variety of rich media promotions, are just a few of the solutions we can customize for you.
"... the Internet has been a blessing to gays and lesbians who want privacy ... and a boon to advertisers trying to reach them. So when American Airlines recently decided to advertise on [the] Internet … instead of in Out [magazine] or any other offline gay medium, it said something about the effectiveness of the Net in speaking to a sought-after group of consumers that has been notoriously difficult for advertisers to reach." -- Fortune 8/14/00